Successful Marketing Strategy for High-Tech Firms (Artech House Professional Development Library)
Eric Viardot
A complete and well-written guide to technology marketing strategy. If you're new to technology marketing, or maybe you've only concentrated on one aspect of it, this book will be your bible. Lots of case studies and very easy to read. Highly recommended.
عام:
1998
الإصدار:
2
الناشر:
Artech Print on Demand
اللغة:
english
الصفحات:
274
ISBN 10:
0890068542
ISBN 13:
9780890068540
سلسلة الكتب:
Artech House Professional Development Library
ملف:
PDF, 711 KB
IPFS:
,
english, 1998